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Welcome to the Creative Age: Bananas, Business and the Death of Marketing 2002 г Суперобложка, 288 стр ISBN 047084499X инфо 2070m.

Welcome to the Creative Age: Bananas, Business and the Death of Marketing 2002 г Суперобложка, 288 стр ISBN 047084499X инфо 2070m.

This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business Starting with an overview of the age of markахпкщeting, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology Автор Марк Эльз Mark Earls.