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The Planetary Bargain: Corporate Social Responsibility Comes of Age Издательства: Macmillan Press, St Martin`s Press, 1999 г Мягкая обложка, 230 стр ISBN 0-312-21833-8, 0-33-74082-3 инфо 2427m.

The Planetary Bargain: Corporate Social Responsibility Comes of Age Издательства: Macmillan Press, St Martin`s Press, 1999 г Мягкая обложка, 230 стр ISBN 0-312-21833-8, 0-33-74082-3 инфо 2427m.

Unemployment remains stubbornly high in the richest nations of the world, and large transnational corporations continually downsize A few get richer, but many are wondering where they will find customers forахмас their goods amid the growing impoverishment of many developing countries This book touches on the problem by examining the issue of corporate social responsibility, arguing that it is both good for business and essential for future prosperity and stability It presenбехйфts the case for a worldwideagreement, or "planetary bargain," between the private and public sectors and looks at the implications of such an idea The book includes case studies of international companies who have adopted socially responsible programs and analyzes research in this area over the past two decades Автор Michael Hopkins Michael Hopkins.




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